Thursday, May 14, 2009

Battle for Columbus -- Can CD101 Defeat Clear Channel Again?

Let me come right out and say it -- WWCD is one of my 5 favorite radio stations in the nation, and a major reason I enjoy visiting my in-laws. i was therefore alarmed when I checked out the Arbitron winter ratings at Radio and Records.com and find it trailing its Clear Channel competitor. CD 101, as the station is branded, has already fought off a challenge from Clear Channel in the 90's. The ownership is in it for the long haul.

Let us make a side by side comparison from a random picking of 10 songs from each station at the same time.

Station A:
Alex Chilton --The Replacements
White Winter Hymnal -- Fleet Foxes
Daylight -- Matt & Kim
A Dustland Fairytale -- The Killers
Nothing to Worry About -- Peter, Bjorn & John
Float On -- Modest Mouse
So Far So Good -- Karate Coyote
No You Girls -- Franz Ferdinand
The Distance -- Cake
My Last Mistake -- Dan Auerbach

Station B:
Creep-Stone Temple Pilots
Ain't No Rest for the Wicked -- Cage the Elephant
Let It Die -- Foo Fighters
Down -- 311
I've Got Friends -- Manchester Orchestra
I Wish You Were Here -- Incubus
Give It Away -- Red Hot Chili Peppers
Lifeline -- Papa Roach
Outshined -- Soundgarden
Last One to Die -- Rancid

Station A is CD101. Station B is WRXS Radio 106.7. The second sample is fairly good by Clear Channel standards, and mostly listenable, but it reeks of generic. It could be a sample of any modern rock station in the country.

As for the sample of CD101, well all they had to do is play the Replacments and they convinced me. So if you're in the Columbus area support this unique station and find a way to finagle yourself an Arbitron diary. If you aren't, then check out their webstream.

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